There's an old adage in PR ... the truth well told. Watching the Trump campaign hurtling along at lighting speed with that wannabe politico and self-proclaimed billionaire Donald J Trump at the helm, one would swear that truth (or truthiness as satirist Colbert would say) is an optional extra in politics.
While politicos have never been known for being sticklers to the truth, Trump has taken this to another level. He has mastered the dark art of making a statement, then back-peddling faster than Lance Armstrong on speed.
His campaign kicked off with a call to build a wall. It ended with his Twitter account being taken away from him (according to the New York Times). His campaign managers finally realizing that Trump's dedication to telling the truth, or saying what he thinks his supporters want to hear, was affecting his performance at the polls.
Trump veers from bending the truth to saying whatever crosses his mind, something his supporters love.
So is telling the truth sometimes a bad thing? Maybe if you're a bigoted, xenophobic misogynist. And when the world's cameras are pointed as you, and hot mics a 'la Billy Bush are the order of the day, watch what you say. As my granny used to say: "Say something nice, or don't say anything at all."
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There's an old adage in PR ... the truth well told. Watching the Trump campaign hurtling along at lighting speed with that wannabe polit...
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